Longstone IT
A sharper identity. A clearer route to IT support.
Branding, website design, ecommerce and SEO for Longstone IT in Kingsbridge, Devon. A distinctive identity and practical website bring services, support and business technology into one connected experience.
Kingsbridge, Devon
Explore the case study
01/ The brief
Make technical services feel straightforward.
The website needed to explain a broad IT offer without overwhelming visitors. It also had to give existing customers a direct route to support, help businesses compare options and bring the company’s services and store together under a recognisable identity.
Our approach
Carry one clear identity through the experience.
We developed the brand identity and carried its distinctive cyan and dark palette into a bespoke WordPress website. Clear service pages, direct support routes and a WooCommerce store organise the offer around what visitors need to do, with plain-English guidance close at hand.
What we delivered
- Brand identity
- Website design
- WordPress development
- WooCommerce development
- Responsive development
- SEO
02/ The experience
Built around the way people use it.
Support without the search
A dedicated support route and client-login hub give existing customers clear places to request help and reach the tools they use.
A store that fits the offer
Software purchases and hardware quote requests sit within one store, with categories, search and package comparisons to help businesses explore their options.
Technical terms made useful
A searchable IT glossary and contextual definitions explain unfamiliar language, supporting service content without making every page harder to read.
03/ The identity
Distinctive from the first impression.
A cyan hexagonal LS monogram sits alongside a rounded wordmark, balancing technical precision with an approachable character. The same palette carries through the website, connecting the brand with its services, support and store.
04/ SEO strategy / Devon
A clear route for each IT need.
The strategy separates urgent support, ongoing IT management and technology purchasing. Devon service pages, useful explanations and clear enquiry routes connect each search with the right next step.
Match service and place
Service titles, descriptions and structured business information connect Longstone’s IT offer with Kingsbridge and Devon, making the local coverage clear.
Support different decisions
Service pages explain ongoing help, while the store lets buyers compare packages, choose software or request hardware quotes. Each route supports a distinct need.
Make useful answers easy to reach
The IT glossary explains unfamiliar terms, linked from relevant content. Breadcrumbs clarify page relationships, while redirects keep older addresses connected to current information.
05/ The result
A distinctive brand with a practical website to match.
Longstone IT’s identity, services, support and store now work as one connected system. The website gives new visitors useful ways to explore the offer and existing customers clear routes to help, with SEO supporting the structure behind the experience.
“The care, attention to detail and quality of work is awesome. A pleasure to work with. Highly recommended.”
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Let’s make your next move count.
Need to make a technical service clear and compelling? Let’s build the right website around it.
Independent studio. Based in Cornwall.
Working with ambitious businesses across Devon and beyond.